Digital Marketing Automation Specialist
13 hours ago
The role of Digital Marketing Automation Specialist is a key position within the marketing function of This Is An IT Support Group. The successful candidate will be responsible for leading the development and execution of digital marketing campaigns on Marketo, ensuring timely delivery and specification compliance of creative and digital assets.
The ideal candidate will possess extensive experience in digital marketing operations and automation, with a strong background in building B2B audiences in Marketo, utilizing advanced and complex filters at both the company and individual levels.
This role reports to the Ascential Marketing Automation Manager and collaborates closely with other teams including paid media, data, and digital analytics to ensure multi-channel program delivery.
Key Responsibilities:
- Lead the development and execution of email marketing programs
- Oversee setup and delivery of creative and digital assets
- Maintain accurate naming conventions and UTM parameters for Marketo programs and assets
- Monitor campaign delivery timelines and escalate blockers or delays as needed
- Collaborate with other teams to ensure multi-channel program delivery
Benefits:
- Freedom and flexibility to work remotely
- 20 days of holiday per year plus birthday leave day
- Share Match scheme and private medical insurance
- CPF and access to commission, bonus, or profit share schemes
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