DeFi Protocol Growth Manager

2 weeks ago

Singapore beBeeGrowth Full time $1,000,000 - $1,500,000
Business Development and Growth Opportunity

We are seeking a seasoned Business Development professional to drive strategic partnerships for our DeFi protocol project.

The ideal candidate will be responsible for building relationships with institutional investors, developing business strategies, and executing partnerships that drive adoption and growth.

Key Responsibilities:

  • Establish and maintain relationships with traditional and crypto hedge/venture funds, allocators, market makers, and crypto-native protocols.
  • Develop and execute business strategies that drive revenue growth, conversion rates, and partner expansion.
  • Identify, negotiate, and execute integrations with DeFi protocols, infrastructure providers, wallets, exchanges, and data/analytics partners.
  • Drive co-marketing, launch plans, custody/ops readiness, and post-onboarding expansion with clear success metrics.
  • Coordinate tech integrations, documentation, and dashboards with product/engineering; ensure partners have what they need to scale usage.
  • Maintain a live view of institutional needs, regulatory constraints, and competitive landscape; translate insights into product and GTM feedback.
  • Pipeline management: Maintain rigorous CRM hygiene, forecasting, and reporting; own quarterly targets for partnerships and adoption metrics.
  • Represent the DeFi protocol project at conferences, webinars, and working groups; nurture key relationships across TradFi and crypto networks.

Requirements:

  • Strategic mindset: Develops and executes business strategies that drive revenue growth and partner expansion.
  • Experience: 5–8 years total in BD/partnerships or strategy development; at least 1-3 years in crypto/Web3.
  • TradFi foundation: Direct experience at banks, asset managers, hedge funds, broker-dealers, custodians, or fintech serving institutions.
  • Crypto fluency: Strong grasp of DeFi primitives, custody/operations for funds, on/off-ramp flows, tokenomics/incentives, and risk/compliance considerations.
  • Deal-making: Proven track record sourcing, negotiating, and closing multi-stakeholder partnerships and integrations.
  • Technical comfort: Ability to navigate APIs/SDKs, integration diagrams, and product requirements with technical teams.
  • Communication: Executive presence with clear, concise storytelling; strong written collateral and partner enablement assets.
  • Operator mindset: CRM discipline (e.g., HubSpot, Salesforce), data-driven decision-making, and comfort with fast-moving environments.
  • Existing network across hedge/venture funds, allocators, market makers, and crypto-native protocols.
  • Experience with compliance-sensitive integrations (custody, KYC/AML, fund ops).
  • Prior work on on-chain asset management, structured products, or liquidity programs.

Success Metrics:

  • Institutional partnerships: Signed and activated fund/allocator relationships; AUM or capital committed/onboarded.
  • Ecosystem integrations: Number and quality of protocol/infrastructure integrations; active usage and TVL/volume impact.
  • Commercial outcomes: Revenue contribution, conversion rates, and partner expansion.

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