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Marketing Communications Project Lead

2 weeks ago

Singapore ERA Singapore Full time

Job Overview:

We are seeking a highly skilled Marketing Communications Project Manager to join our team at ERA Singapore.

The successful candidate will be responsible for managing and executing a multi-channel marketing strategy, involving marketing and communications campaigns and initiatives. The primary goal is to promote and build ERA brand affinity, increase internal and external customer engagement, improve marketing ROI, and ensure the effectiveness and efficiency of campaigns to support ERA's business and growth.

You will need to collaborate with various stakeholders to identify marketing needs, campaigns, and content. Excellent project and time management skills are essential in this role, as you will be responsible for prioritizing and managing multiple projects with strict deadlines.

In addition to project management skills, you will also need to have excellent communication, organizational, and problem-solving skills. A good knowledge of digital channels and metrics, such as web traffic, analytics, and content optimization, would be an advantage.

Key Responsibilities:

  • Develop, own, and execute key Marcomm campaign projects while collaborating with cross-functional business units, external stakeholders, and third-party agencies/vendors to deliver value and improve outreach and engagement.
  • Develop 360-degree marketing and communication strategies, especially on digital, social, and website content, to expand the digital footprint and brand awareness locally and regionally, including content marketing initiatives.
  • Manage detailed project plans, timelines, and budgets, ensuring efficient resource allocation.
  • Oversee and execute the overall marketing communications plan to improve ERA branding, customer engagement, and campaign ROI.