Strategic Partnerships Manager
3 weeks ago
About the Role
The Retail function at United Overseas Bank Limited provides Personal and Business Banking customers with financial solutions tailored to their needs. We help them manage their money wisely and meet their financial goals through an extensive range of products and services. These include deposit, insurance, secured and unsecured loans, investment, and wealth advisory services.
Main Responsibilities
- Plan and execute marketing campaigns and customer communications
- Execute collateral production for the campaigns designed for the product, which may include both ATL and BTL
- Timely tracking, fulfilment, and analysis of marketing campaigns to ensure that results are on track and identify areas to improve marketing efficiencies
- Manage all customer queries and issues relating to activities by working closely with the Customer Service team
- Conduct ongoing analysis of markets and competitors to remain current in the marketplace
- Work cross-functionally with other stakeholders for acquisition, usage-related campaigns, and other initiatives to drive further collaboration with the partner
- Project management of any integration/launches/changes
- Identify business and operational requirements based upon the business requirements and objectives
Requirements
- Good Degree
- Strategic thinker, highly numerate, and strong analytical abilities
- Good communication skills (spoken and written) and ability to critique marketing collaterals
- Ability to communicate persuasively and influence stakeholders and senior management
- Resourceful and independent worker
- Strong project management skills and meticulous with a keen eye for details
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