Data-Driven Marketing Specialist

7 days ago

Singapore beBeeMarketing Full time $90,000 - $120,000

Job Title: Data-Driven Marketing Specialist

Description

An exciting opportunity has arisen for a skilled Data-Driven Marketing Specialist to join our organization. As a key member of our team, you will be responsible for managing and optimizing digital advertising campaigns, analyzing campaign data, and providing actionable insights to enhance performance.

  • Manage daily execution of digital advertising campaigns on platforms like DV360, ensuring alignment with campaign goals and KPIs.
  • Analyze campaign data, generate reports, and recommend optimizations based on performance metrics.
  • Effectively communicate campaign updates and insights to clients and internal teams.
  • Use various tools such as MMPs and analytics platforms to track and measure campaign effectiveness.
  • Maintain expertise in platform standards, enforce best practices, and ensure compliance with industry regulations.
Requirements
  • 8-10 years of experience in MIS, with proficiency in Microsoft Excel and data visualization tools.
  • Exceptional analytical and problem-solving skills.
  • Ability to manage large datasets and derive meaningful insights.
  • Strong organizational and time-management skills.

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