Data-Driven Marketing Specialist

1 day ago

Singapore beBeeMarketing Full time $60,000 - $80,000
Job Description">

As a Marketing Data Analyst, you will be responsible for driving business growth by leveraging data analytics to inform marketing strategies. Your primary goal will be to optimize marketing campaigns to achieve maximum impact and efficiency.

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You will design and implement data-driven solutions to enhance user engagement and conversion rates. This includes analyzing user behavior, optimizing marketing channels, and developing targeted promotions.

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Furthermore, you will conduct in-depth data analysis to identify trends and insights that inform marketing decisions. You will also collaborate with cross-functional teams to ensure seamless integration of marketing efforts.

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Key responsibilities include:

  1. ">
  2. Optimizing marketing strategies for credit products through data analytics.">
  3. Designing user segmentation and analyzing user conversion to enhance marketing strategies.">
  4. Conducting data analysis of credit profit and loss to set targets and optimize marketing costs.">
  5. Collaborating with business teams to translate business insights into data-driven solutions.">
  6. Constructing reports to monitor key performance indicators of marketing strategies.">
">Required Skills">

To succeed in this role, you will need:

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  • ">
  • Bachelor's degree or higher in Data Science, Business Analytics, Statistics, Mathematics, or related fields.">
  • Proficiency in Python and SQL.">
  • Strong analytical skills and attention to detail.">
  • Ability to communicate complex results effectively.">
  • Prior experience in marketing, campaigns, ads, or risk management is a plus.">
">About Us">

We offer opportunities for fresh graduates and candidates with up to 2 years of relevant experience.

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Our ideal candidate is a self-motivated individual with excellent communication and problem-solving skills. If you are passionate about using data to drive business outcomes, we encourage you to apply.

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