Regional Marketing Leader

18 hours ago

Singapore beBeeMarketing Full time $90,000 - $120,000
Job Overview

We're seeking an accomplished marketer to lead our APAC SMB Regional Marketing team. This is an opportunity to build a growing team and make a significant contribution by delivering world-class efforts that connect with small and medium-sized businesses (SMBs) and drive action on our platform.

">About Our Team

Our SMB Regional Marketing Team's purpose is to make us the most relevant growth platform for SMBs, providing education, guidance, and showcasing success. We work closely with the Sales and Product teams to become the champions of SMB audiences, continually optimizing performance-driven messaging strategies and customer journeys.

Responsibilities
  • Build and lead a dynamic, regional team of marketers dedicated to the successful growth and performance of our SMB business in APAC.
  • Create and develop regional strategy and drive execution at scale across our ecosystem (Internal and External) by acquiring qualified leads.
  • Develop regional strategy and initiatives for activation of specific verticals and segments.
  • Build net-new content, scalable toolkits, marketing campaigns, and enablement programs that help engage with SMB audiences.
  • Deliver narrative and content creation that focuses on business priority pillars or products.
  • Balance both creative and analytical interpretation of data to design inspiring and effective digital marketing campaigns that drives business results and impact.
  • Support development/execution of process of assessing leads and funneling to appropriate engagement tracks to mitigate churn and nurture activation potential, including working directly with Scaled Business Sales and

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