Porsche CRM Leadership Role
4 weeks ago
Porsche Asia Pacific is seeking an experienced leader to spearhead our Customer Relationship Management (CRM) initiatives.
About the Role:
The Manager CRM will be responsible for governing the customer experience journey through strategic planning, market research, and data-driven insights. This role requires a strong analytical mindset, excellent leadership skills, and the ability to excel in a fast-paced environment.
Key Responsibilities:
- Lead the CRM team in developing and implementing strategies to drive customer excitement, satisfaction, and brand loyalty
- Manage the in-house Customer Interaction Centre to strengthen luxury positioning and create seamless experiences across virtual touchpoints
- Plan and execute initiatives to enhance customer experiences across all digital and physical channels, ensuring consistent brand positioning and seamless channel integration
- Oversee sales funnel management by pre-qualifying leads and maintaining the CRM system with lead, customer, and vehicle data
- Conduct data analysis to identify gaps in the customer journey and opportunities for innovation and customer excitement
Requirements:
- Bachelor's degree in business, marketing, or communications, or a related field
- 5 to 8 years of relevant experience in the automotive, airlines, or luxury industry
- Proficient in MS Office and CRM systems (e.g., SAP, Salesforce)
- A team player with excellent leadership, people management, communication, negotiation, and interpersonal skills
- Ability to excel in a fast-paced, dynamic environment with a strong commitment to delivering an exceptional customer experience
We offer:
- An estimated salary of SGD $120,000 - SGD $180,000 per annum, depending on experience
- A competitive benefits package, including medical insurance, retirement savings, and paid time off
- Opportunities for career growth and professional development within the Porsche ecosystem
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