Digital Marketing Specialist
1 month ago
We are seeking a highly skilled Digital Marketer to join our team at PropNex Realty Pte Ltd. As a Digital Marketer, you will be responsible for managing and optimizing paid advertising campaigns on various social media platforms, including Facebook Ads Manager, Instagram Ads, Google Ads, and TikTok Ads. You will also conduct market research to identify target audiences, industry trends, and competitors' strategies, and create engaging content tailored to each platform's audience.
Key Responsibilities
- Manage and optimize paid advertising campaigns on Facebook Ads Manager, Instagram Ads, Google Ads, and TikTok Ads.
- Conduct thorough market research to identify target audiences, industry trends, and competitors' strategies.
- Create engaging and compelling content tailored to each platform's audience.
- Monitor and analyze key performance indicators (KPIs) to measure the effectiveness of digital marketing campaigns.
- Collaborate with cross-functional teams to ensure cohesive digital marketing initiatives aligned with overall brand objectives.
- Manage social media accounts, including content scheduling, community management, and responding to customer inquiries and feedback.
- Track and report on campaign performance, providing regular reports and insights to stakeholders.
Requirements
- Degree / Diploma in Marketing, Communications or related field.
- Minimum 3 to 5 years of experience as Digital Marketer with strong focus on Facebook, Instagram, TikTok, and Google.
- Familiar with social media platforms, its advertisement features, and best practices for each channel.
- Proficient in using Facebook Ads Manager, Instagram Ads, Google Ads, and TikTok Ads platforms to set up, manage, and optimize campaigns.
- Strong analytical skills with the ability to interpret data and make data-driven decisions to improve campaign performance.
Working Conditions
- Five (5) day work week, Monday to Friday : 9.00am to 6.00pm (With 1 Hour Break)
- Conducive work environment
- Great Career Progression
- Annual Leave up to 21 days, Additional 3 days Festive Leave
- Dress Code: Smart Casual
- Medical & insurance benefit
- Overseas Staff Outing
- Birthday Voucher $50
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