APAC Marketing Campaign Strategist

4 days ago


Singapore World Courier Singapore Pte Ltd Full time

The Regional Marketing Specialist will play a key role in driving business growth across the APAC region. This exciting opportunity requires a seasoned marketing professional to develop and execute multi-channel marketing campaigns, leveraging their expertise in demand generation and stakeholder management.

Key Responsibilities
  • Develop a strategically focused annual regional marketing plan, aligned with customer billings and committed to executing on time and within budget.
  • Implement regional marketing tactics such as events, webinars, emails, and third-party initiatives, working closely with regional field sales management and Inside Sales.
  • Manage the APAC marketing budget, tracking spend and ensuring responsible spending in line with the plan and phasing.
  • Monitor and report on KPIs, analysing the effectiveness of regional marketing initiatives and identifying trends.
Requirements
  • Bachelor's degree in marketing, business, or comparable education/experience.
  • Minimum 4 years of marketing experience with a proven track record of planning and executing demand generation campaigns and managing senior stakeholders.
  • Business-to-business marketing experience required.


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