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Ecommerce Marketing Manager

1 week ago

Singapore Razer Inc. Full time

About This Role:

We are seeking a highly motivated Digital Marketing Specialist to join our team.

The ideal candidate will have a strong background in digital marketing, excellent analytical skills, and the ability to work effectively in a fast-paced environment.


Key Responsibilities:
  1. Campaign Strategy: Develop and implement effective performance marketing campaigns across search, social, and display channels.
  2. Digital Content Creation: Create high-quality, persuasive, and engaging copy in line with brand guidelines as part of campaign execution.
  3. Advertising Budget Planning: Manage, plan, and track advertising budget in accordance with product roadmaps and always-on campaigns to meet revenue objectives.
  4. Campaign Analysis: Analyze campaign results and effectiveness, discover actionable insights for campaign strategies, and communicate performance to key stakeholders.
  5. Media Planning: Plan and execute media buying for all digital marketing channels, including search, social, and display.


Requirements:
  • Education: Bachelor's degree or equivalent experience.
  • Work Experience: Minimum 3 years of work experience within digital marketing.
  • Technical Skills: Practical experience in placing Search Ads, Social Ads, Display Ads, Programmatic Ads.
  • Software Proficiency: Experience with DV360 and other Google Stacks.
  • International Experience: Experience in media planning and execution on an international/global level.
  • Ecommerce Knowledge: Experience within ecommerce metrics and KPIs.
  • Communication Skills: Analytical skills to interpret and present data to high-level stakeholders.
  • Collaboration Skills: Interpersonal skills to collaborate with global stakeholders.
  • Time Management: Time management skills to take on multiple tasks and meet deadlines.
  • Teamwork: Team-oriented, ability to work in a matrix organization, effectively and autonomously.