Centralized Digital Engagement Specialist

3 days ago


Singapore beBeeDigital Full time $90,000 - $120,000
Centralized Digital Engagement Specialist

This role will be instrumental in driving the centralization of digital initiatives, streamlining projects, minimizing duplication of work and promoting best practices.

  • To drive and strengthen communication between teams, sharing digital marketing best practices.
  • To streamline the localization process from a regional to a country level for all digital projects.
  • To bridge the gap between Digital Marketing and other functions to deliver successful digital projects.

Promotion of Data Driven Decision Making
  • To maximize the value of analytics for digital systems to drive continual improvement and optimization of existing channels.
  • To collaborate with teams supporting digital projects and providing regular reports of relevant channels.
  • To monitor KPIs for all digital marketing systems and proactively recommend performance improvement opportunities.

Development and Implementation of an Omnichannel Strategy
  • To support the design and deployment of an omnichannel model and strategy that is achievable, cost-effective, and impactful.
  • To promote innovation and support new digital projects at both a regional and country level.

Establishing a Digital Leadership Position
  • To stay up-to-date with best practices in digital marketing and suggest relevant improvement opportunities.
  • To monitor the digital activity of competitors to ensure a competitive advantage.

Ensuring Compliance and Training a Digital Mindset
  • To develop a Standard Operating Procedure (SOP) for digital compliance, ensuring digital activity is compliant and in line with regulations.
  • To educate on what it means to be digital, facilitating the development of more efficient campaigns.


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