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Global Director of Rapid

1 month ago

Singapur, Singapore Boston Consulting Group Full time
Transforming Upskilling for a Global Market

As the Global Director of the RISE Program at Boston Consulting Group, you will spearhead the strategic growth, marketing, and operational scaling of BCG's Rapid & Immersive Skill Enhancement (RISE) program. This role focuses on optimizing the entire program experience from accelerating learner acquisition, optimizing the learner experience, and scaling upskilling solutions to meet the evolving needs of the business world.

Key Responsibilities:

  • Lead Strategic Growth Initiatives: Drive learner acquisition and expand market presence for the RISE Program, focusing on Rapid & Immersive Skill Enhancement (RISE). Implement data-driven strategies for finding new growth verticals and markets, strategically growing enrolment and sponsoring the launch of new learner programs to ensure global impact.
  • Oversee Learner Experience: Enhance and transform the end-to-end learner journey, from onboarding to post-program engagement and employment outcomes, ensuring content relevance and market alignment. Focus on scaling learner support, job placements, and alumni success to ensure robust outcomes for participants.
  • Marketing & Enrollment Leadership: Lead a multi-disciplinary team of digital marketing and enrollment specialists to develop and execute multi-channel media strategies that generate high-quality leads. Oversee enrollment processes that nurture leads and convert them into students, ensuring continuous optimization of marketing efforts that result in high retention and completion rates.
  • Expand RISE from Singapore to Global Markets: Spearhead the continued growth of RISE in the Singapore market, while finding ways to expand the RISE solution portfolio to additional global markets where rapid upskilling for citizens, government employees, and business leaders are in critical need.
  • Partnership Development: Build and manage relationships with key internal and external stakeholders, including government agencies, educational institutions, and corporate partners. Focus on expanding BCG's RISE program reach and ensuring alignment with partner goals.
  • Financial and Operational Stewardship: Align acquisition and learner experience strategies with profitability targets, managing budgets and revenue growth. Ensure that the program's operational excellence supports both the strategic objectives and financial health of the RISE initiative.
Requirements

To succeed in this role, you will need:

  • Strategic Vision and Leadership: A proven track record of leading large-scale programs that drive growth and deliver measurable impact.
  • Sales & Marketing Growth & Transformation: Expertise in crafting and executing omni-channel marketing strategies that generate quality leads and convert them into enrolled learners. Deep experience with digital marketing platforms, CRM tools, and analytics.
  • Data-Driven Decision Making: Strong ability to leverage data and analytics to optimize marketing and enrollment strategies, continuously improving conversion rates and learner satisfaction.
  • Cross-functional Leadership: Skilled at leading multi-disciplinary teams and collaborating across organizational levels. Excel in navigating complex, matrixed environments to deliver results.
  • Innovative Problem Solving: An entrepreneurial mindset, capable of finding innovative solutions to complex challenges. Thrive in environments with evolving priorities and ambiguity.
What You'll Bring

To excel in this role, you will bring:

  • Years of Experience: 12-15 Years of leadership experience, particularly within the education, upskilling, or growth tech sectors, with a focus on scaling businesses.
  • Marketing Expertise: Deep understanding of digital marketing, lead generation, and enrollment strategies. Experience in managing omni-channel marketing campaigns and optimizing enrollment funnels.
  • EdTech Experience: A background in educational technology, including familiarity with digital learning platforms, tools, and strategies to enhance learner engagement.
  • Educational Background: An MBA or a related degree in Business Administration, with expertise in learner experience transformation, marketing, and digital upskilling solutions.
  • Operational Excellence: Proven experience in managing financial budgets, aligning revenue growth with strategic goals, and ensuring program success metrics are met.