Senior Marketing CRM Specialist
2 weeks ago
Job Summary:
We are seeking an experienced and skilled Marketing and CRM Executive to develop and implement marketing strategies and manage customer relationships to drive business growth and brand loyalty for our brand.
The successful candidate will lead marketing and CRM campaigns and collaborate with cross-functional teams to achieve business objectives.
Responsibilities:
- Develop and execute marketing strategies to drive brand awareness, customer engagement, and sales growth for our brand
- Optimize CRM systems to enhance customer relationships and loyalty
- Analyze customer data to identify trends, preferences, and behaviors
- Collaborate with cross-functional teams (Sales, Product, and Communications) to align marketing strategies with business objectives
- Develop and maintain relationships with external partners, influencers, and media outlets
- Ensure brand consistency across all marketing channels and communications
- Stay up-to-date with the latest marketing technologies and tools, making recommendations for their adoption and implementation
Requirements:
- Degree in Marketing or a related field
- Minimum 3 years of experience in marketing and CRM, with a focus on luxury or high-performance brands
- Possess a valid class 3 driving license
- Proven track record of successful marketing campaigns and CRM strategies. Meticulous and detail-oriented with a customer-first mindset
- Excellent communication, project management, and leadership skills
- Familiarity with marketing automation platforms and tools (e.g. Salesforce)
- Proficient in MS Office (PowerPoint, Excel, Word)
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