Strategic Brand Development Manager

4 days ago

Singapore beBeeBrandDevelopment Full time $4,500 - $5,500
Job Title: Strategic Brand Development ManagerAbout the Role

We are seeking a skilled and experienced Strategic Brand Development Manager to drive business growth through effective brand development and trade marketing strategies. As a key member of our team, you will be responsible for developing and executing plans that deliver distribution gains, market share, and revenue objectives.

Key Responsibilities
  • Develop and execute trade marketing strategies and sales plans to drive brand growth and sales performance.
  • Collaborate with sales teams to align brand strategies with channel opportunities and ensure strong execution and commercial outcomes.
  • Monitor and manage inventory flow with purchasing teams to prevent out-of-stocks and ensure continuous sales performance.
  • Prepare, track, and analyze monthly brand and sales performance reports to highlight results, trade spend efficiency, and ROI on campaigns.
  • Develop, execute, and evaluate trade promotions and activation plans to maximize sell-through, shopper conversion, and incremental sales uplift.
  • Manage brand promotional funds to generate sales growth and measurable returns.
  • Partner with brand principals/owners to align on sales targets, joint business plans, and growth strategies.
Requirements
  • Degree/Diploma in Business, Marketing, or related field.
  • 3–5 years of experience in trade marketing, brand management, or sales within FMCG/consumer goods.
  • Knowledge of retail and trade channels, with hands-on experience in promotions and campaign execution.
  • Proficient in Microsoft Office (Excel, PowerPoint).
Benefits

This is an excellent opportunity to work with a dynamic team and contribute to the success of our organization. We offer a competitive salary package and opportunities for professional growth and development.

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