Marketing Director of Customer Experience

1 month ago


Singapore Marina Bay Sands Full time

About the Role

We are seeking an experienced Marketing Director to join our team at Marina Bay Sands. The successful candidate will be responsible for enhancing and executing our loyalty proposition and program, while also planning and leading campaigns that enhance customer experience and develop a proprietary audience as a valuable driver for revenue and reputation.

Key Responsibilities

Loyalty Program Development

  • Ensure compliance of processes and procedures of the Casino Loyalty Program in accordance with government approvals and internal policies.
  • Determine upside changes of the Casino loyalty program, campaigns, and promotions using research and analytic resources.

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