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Corporate Marketing Manager APAC

2 months ago

Singapore BRAZE PTE. LTD. Full time
Job Title: Corporate Marketing Manager APAC

We are seeking a highly skilled Corporate Marketing Manager to join our APAC team. As a key member of our marketing team, you will be responsible for driving external communications, content, and customer marketing programs for APAC, aligning closely with the APAC go-to-market teams to drive brand awareness and support top of funnel growth for the business.

Key Responsibilities:
  • Act as an extension of the Corporate Marketing team in the APAC region, providing regional support and PR guidance to the regional teams on brand management, crisis management, and reviewing press materials.
  • Develop and edit news releases, speeches, contributed articles, briefing documents, and other press materials to effectively communicate the company's message.
  • Craft a regional PR and content plan, including budgets, timelines, and identifying key messages to maximize the company's brand exposure through interviews, editorials, blogs, and long-form content assets.
  • Manage media inquiries and interview requests, and pitch stories to the media to showcase the company's thought leadership.
  • Identify regional PR/media opportunities and opportunities to tell customer stories, including case studies and customer media stories.
  • Share relevant news announcements and article write-ups across the organization and regional team.
  • Support crisis communications and drive issues management as needed for the region.
Requirements:
  • Minimum 5-7 years of experience in PR, writing, or related communications experience and a good understanding of PR practice in global, B2B tech markets.
  • Excellent written and verbal communication skills and strong attention to detail.
  • Understanding of SEA media landscape, specifically Singapore, Indonesia, Australia, South Korea, and Thailand.
  • Excellent self-presentation, energetic, strong work ethic, and accountability as a team player and member.
  • Experience managing freelancers, agencies, and other third-parties to help amplify the company's message.
  • Fast learner with a good learning attitude.
  • Proactive and takes initiative looking for opportunities to amplify broader marketing initiatives.
  • Handling difficult situations and advising people within the organization.
  • Complete ownership of tasks assigned and with the ability to multitask and meet deadlines.
  • Proficiency in Google Suite, Slack, and Asana.