Corporate Marketing Manager, APAC Role
5 days ago
We are seeking an experienced Corporate Marketing Manager to join our Asia Pacific team, focusing on external communications, content, and customer marketing programs for the region. This role will align closely with the APAC go-to-market teams to drive brand awareness and support top-of-funnel growth for Braze.
Key Responsibilities
- Act as an extension of the Corporate Marketing team in the APAC region, providing PR/media relations, content marketing, customer advocacy/community management, and ad hoc global event support.
- Develop and edit news releases, speeches, contributed articles, briefing documents, and other press materials, with a focus on regional PR and content planning.
- Craft key messages and leverage earned and owned channels to maximize Braze's brand exposure through interviews, editorials, blogs, and long-form content assets.
- Manage media inquiries and interview requests, as well as pitch stories to the media.
- Identify regional PR/media opportunities and support crisis communications and issues management as needed.
Requirements
- Minimum 5-7 years of experience in PR, writing, or related communications experience, with a good understanding of PR practice in global, B2B tech markets.
- Excellent written and verbal communication skills, with strong attention to detail.
- Understanding of the SEA media landscape, specifically Singapore, Indonesia, Australia, South Korea, and Thailand.
- Excellent self-presentation, energetic, strong work ethic, and accountability as a team player and member.
- Experience managing freelancers, agencies, and other third-parties to amplify marketing initiatives.
- Proficiency in Google Suite, Slack, and Asana.
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