Digital Banking Acquisition Strategist

5 days ago


Singapore Shopee Full time

At Sea Money, our mission is to revolutionize the lives of individuals and businesses in Southeast Asia with innovative financial services through technology. We are seeking a talented Digital Banking Acquisition Strategist to join our team and drive the growth of our digital banking products.


Job Description:
  • Develop and execute acquisition strategies across various channels to increase visibility, interest, and adoption of our digital banking products.
  • Collaborate with cross-functional teams to design and track conversions from acquisition campaigns, from marketing assets to product onboarding funnels.
  • Utilize data-driven approaches to iterate and improve conversions through A/B testing and system enhancements.
  • Meet or exceed acquisition targets while managing costs effectively.

Requirements:
  • Bachelor's degree in Media, Communications, Marketing, or Business equivalent.
  • At least 8 years of relevant working experience in banking, FinTech, or retail marketing roles.
  • Strong analytical and communication skills, with the ability to collaborate with diverse stakeholders.


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