Digital Content/ Marketing Strategist

6 days ago


Singapore Crypto Full time
Job Description
Crypto is seeking a highly skilled Digital Content/ Marketing Strategist to join our team. As a key member of our growth marketing department, you will be responsible for creating and managing landing pages for Google search keywords and paid ads, while handling creative requests from the Growth user acquisition, CRM, and campaign teams.

Key Responsibilities:
• Develop and manage end-to-end project management, develop, manage, and optimize landing pages for Google search keyword paid ads.
• Plan the creative schedule to ensure the achievement of KPIs.
• Handle day-to-day creative requests from the Growth user acquisition team, CRM team, and campaign teams with campaign objectives.
• Utilize analytics tools to track and report on landing page performance.
• Ensure all content is on-brand, consistent in style, quality, and tone, following Growth Creative Director's direction.

Requirements
• Bachelor's degree in advertising, media, business, or a related field.
• 5-8 years of project management and related experience.
• Proven experience in digital content creation and project management.
• Strong understanding of Google Ads and keyword optimization.
• Experience handling creative requests from various marketing teams.
• Proficiency in content management systems (CMS) and web analytics tools.
• Creative data analytic skills are a plus.
• Excellent communication and collaboration skills.
• Ability to manage multiple projects and deadlines.
• Creative mindset with a keen eye for detail.
• Familiarity with SEO best practices.

What We Offer
• Opportunity to work with a growing fintech company.
• Collaborative and dynamic work environment.
• Professional development opportunities.

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