Acquisition Marketing Strategist
6 days ago
The Acquisition Marketing function is focused on driving the acquisition of new customers for our digital banking products & services.
The team works closely with cross-functional teams to develop and execute marketing strategies across various channels, including ecosystem partner, online marketing, social media, and KOLs.Key responsibilities:
- Develop and execute marketing plans to drive customer acquisition and retention.
- Analyze and optimize marketing performance using data-driven approaches.
- Collaborate with stakeholders to ensure brand alignment and regulatory compliance.
Requirements:
- Bachelor's degree in Marketing or related field
- 8+ years of experience in banking, Fin Tech or retail marketing roles
- Strong analytical and communication skills
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