Performance Creative Strategist

1 month ago


Singapore MMA BRAND SERVICES PTE. LTD. Full time
Roles & Responsibilities

OUR MISSION

Is to shape the future of e-commerce by acquiring great brands and growing them into global, well-loved, and enduring household names.


ABOUT ERGOTUNE

We are a high growth Direct-to-Consumer (DTC) e-commerce start-up located in Singapore. Our mission? Help people create workspaces they actually love spending time in. To achieve this, our team has built market-leading brands like ErgoTune (ergonomic chair) and EverDesk+ (standing desk).


Having grown more than 10x in the past 3 years, tens of thousands of consumers and companies alike now rely on our products to help them work better and live healthier. If you want to make an impact at a high growth start-up, become an expert in the e-commerce space, or be part of building a great multi-generational brand — join us


YOUR ROLE

This is a unique opportunity for a growth specialist to develop within a VC-backed startup that aims to become the next global consumer goods giant. As a Performance Creative Strategist, you will be in charge of scaling one of the largest brands in our portfolio to become a regional and global champion. All while working closely with the founding team.


Key responsibilities include:

[60%] – Creative Strategy & Execution

  • Coming up with a creative strategy to scale the brand, which includes thinking about angles, offers, audience; achieved using a mix of customer research and implementing a creative testing framework
  • Managing a creative production pipeline to ensure we always have sufficient creatives to test and scale
  • Getting your hands dirty to create creatives when needed. This includes creating static ads (statics), writing scripts, filming and editing (videos)

[40%] – P&L Management and Brand Strategy

  • Managing the P&L of the brand to assess direct impact of creatives (ROAS)
  • Analyse brand data (financials, ad performance, website performance etc.) to develop strategies to increase conversions / sales / margins
  • Understand everything about the ecosystem in which your products are selling (e.g., competitor landscape, industry landscape) – which will supplement creative strategy as well


YOUR PROFILE


Requirements:

  • Have 1-3 years of relevant experience in performance creatives, marketing, or a creative function preferably at a fast-paced startup
  • Experience with using Figma or Canva
  • Outstanding project management skills in managing multiple workstreams
  • Strong ownership and entrepreneurial drive. A self-starter that takes initiative, is comfortable with ambiguity and is willing to get hands dirty, and a fast learner
  • Demonstrates high quality judgement and decision-making, end-to-end thinking, as well as strong analytical skills
  • Excellent communication and interpersonal skills, exuding credibility, maturity, and empathy

Advantageous:

  • Managed or even built your own e-commerce business / brand
  • Experience with Facebook ads media buying


Una Brands is committed in creating a diverse and inclusive workplace. We take affirmative action to ensure equal opportunity for all applicants regardless of race, religion, national origin, gender, gender identity, sexual orientation, disability, age, or other

legally protected characteristics.



Tell employers what skills you have

Communication
Analytical Skills
Building Brand Awareness
Marketing Strategy
Creative Strategy
Canva
Marketing
Online Marketing
Project Management
Digital Marketing
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