Senior Creative Strategist

1 week ago


Singapore Maneuver Marketing Pte Ltd Full time

About Maneuver


We're a DTC Ecommerce company in the health and wellness space, currently operating and scaling a women's probiotic for menopause symptoms.


Over the last 5 years, we've grown this brand from zero to $100M+ in annual revenue, serving more than 2,000,000 customers worldwide and counting.

The Financial Times ranked us 12th in 2023 and 25th in 2024 among Asia Pacific's High-Growth Companies in 2023.

In both 2023 and 2024, The Straits Times and Statista consistently recognized us as one of the top 10 fastest-growing companies in Singapore.


As we continue towards our vision of building a billion-dollar portfolio of brands and products, we're looking for talented individuals to join the family.


Who We're Looking For:


We're looking for a
Senior Creative Strategist who can write, direct, and produce
high-converting short/ long-form marketing videos to be used across Facebook, Tiktok, YouTube that sell health & wellness products directly to consumers online.


What You'll Be Doing:

  • Leading & managing a team consisting of copywriters, video editors & content executives.
  • Plan & oversee the creative execution of shortform and longform marketing videos using a datadriven, testandlearn approach.
  • Create script outlines & storyboards that combine a variety of storytelling narrative devices including narration, scripted copy, soundbites, video broll and graphics (both direct response & brand).
  • Collaborate with creators & editors from preproduction to delivery, including providing feedback on edits, reviewing graphics and onscreen text.
  • Analyze performance data, and use data to create incremental video optimizations that scale.
  • Collaborate with editors to create video templates & optimisation guides for winning ad formats and iterations of them (including different hooks, structures, elements, lengths, mashups, audio etc).
  • Hire & integrate new team members to enable scaling of video production.

Requirements:

  • 4+ years experience creating
    video ads for D2C ecommerce beauty or wellness brand (short/ long form).
  • Strong leadership skills, experience in
    managing + hiring teams (editors/ writers/ content execs etc).
  • A highly creative selfstarter who can work both independently and collaborate well with different teams.
  • Strength in organization, project management and documentation.
  • Quick at analyzing and breaking down competitor ads and modeling concepts for fast testing cycles.
  • Uptodate with latest trends and advertising best practices (DTC Twitter etc).
  • Highly skilled in Adobe After Effects/ Illustrator/InDesign and Photoshop to execute projects with excellence. Working knowledge or better of other Design software, such as After Effects, Premiere, Figma.

Benefits

  • Competitive salary and performancebased bonuses.
  • Opportunities for professional development and advancement.
  • Collaborative and dynamic work environment.

Important Notes:

  • Only for applicants who are looking to grow & scale with a company in the next 510 years (we play long terms games with long term people > high value in compounded effort over a period of time) Our hiring cycles take 23 weeks to complete depending on position, communication turnaround time & there will be a paid skills test portion through this interview
If you're an expert at creating high converting video ads and want a stable environment to grow, earn and learn in
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