Lifecycle Marketing Specialist—Singapore

2 weeks ago


Singapore PLAUD Inc. Full time
Overview

Lifecycle Marketing Specialist—Singapore at Plaud.ai

What You Will Do
  • Manage end-to-end user communication channels, including EDM, Push Notifications, and more, across multi-country audiences in the APAC region.
  • Test and optimize comms and content strategy to grow user lifecycle value for each country in the region.
  • Build and manage automation, dynamic content, and personalized user journeys.
  • Collaborate cross-functionally with growth, content, product, and design teams.
  • Oversee list hygiene, growth, and segmentation in line with PDPA/GDPR/CAN-SPAM.
What We Are Looking For
  • 2+ years of hands-on experience in user operations and/or email marketing.
  • Experience in AI Software, SaaS, e-commerce, and DTC industries.
  • Familiar with email marketing, push notifications, and SMS.
  • Skilled in automation, segmentation, and CRM/email integrations.
  • Excellent project management and communication skills.
  • Data-driven and analytical mindset.
  • Fluent in English and Chinese.
  • Understanding of regional privacy laws (PDPA, GDPR, etc.).
Nice to Have
  • Experience with Klaviyo, Salesforce, or other omnichannel communications tools.
  • Knowledge of HTML/CSS for editing email templates.
  • Proficiency in Japanese or Korean.
Seniority level
  • Entry level
Employment type
  • Full-time
Job function
  • Marketing and Sales
Industries
  • Technology, Information and Media

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