MarTech Executive
5 days ago
Responsibilities
- Driving the integration and optimization of marketing technology solutions to enhance business growth. This position focuses on leveraging data-driven strategies, automation, and innovative tools to streamline marketing processes, improve performance, and deliver exceptional customer experiences.
- Oversee the implementation, integration, maintenance, and optimisation of MarTech platforms, including CRM systems, automation tools, and analytics software.
- Analyze marketing and customer data to generate actionable insights and improve campaign performance.
- Implement workflow automation using tools such as Zapier, AppScript, and RPA to improve marketing efficiency.
- Collaborate with cross-functional teams to deliver hyper-personalized campaigns and innovative digital solutions.
- Support digital engagement strategies by optimizing content and user experiences across owned channels, including eDMs, social media, and websites.
- Stay updated on MarTech trends and test innovative solutions to elevate marketing performance.
Requirements
- Bachelors degree in IT or a related field with an interest in marketing and data analytics, 1-3 years of experience in a MarTech-focused role is preferred, no experience is welcome to apply, .
- Proficiency in CRM systems (e.g., Dynamics, Freshsales), analytics platforms (e.g., Google Analytics, Looker Studio), and marketing automation tools.
- Strong skills in automation and integration platforms like Zapier, AppScript, and RPA and website content management tools (e.g. Wordpress, Webflow)
- Analytical mindset with expertise in data-driven decision-making.
- Excellent problem-solving and collaboration skills.
- Prior experience in implementing marketing automation and hyper-personalized campaigns.
- Knowledge of APIs and data integration processes.
- Certification in MarTech platforms or related technologies is a plus.
- Ability to multi-task, prioritise and manage time effectively
- Self-starter, goal-oriented, passionate about technology, and capable of quickly learning new IT solutions.
- 3 mins from Newton MRT, Monday to Friday, 830am to 530pm, basic + 2 times bonuses
- Job Reference: QWVR7Y3W
All Successful candidates can expect a very competitive remuneration package and a comprehensive range of benefits.
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