Product Marketing

3 weeks ago

Singapur, Singapore TikTok Full time

Team Introduction

Creativity is the soul of advertising. The Global Monetization Product & Technology team develops world-leading tech solutions for ads creative production, interpretation and optimization, to empower and inspire advertisers, creators, and other third parties in the ecosystem to create and deliver the best engaging creative experiences to end users. We are user-oriented and dedicated to technical excellence. We aim to drive and lead the technology revolution in the ads tech and creative industry, powering products and driving values for our clients, creators, and the whole ecosystem. We are looking for experienced product operations specialists who will be responsible for providing operational support throughout the product development lifecycle and ensure success across key products and business initiatives. Responsibilities - Responsible for the rollout of creator marketing products in designated sales regions, responsibilities include but are not limited to: deepdive into market demands, extract product unique selling points, formulate product promotion strategies. Accountable for the actual execution and business growth.- Research and consolidate creator marketing strategies to form valid industry playbooks, educate markets of both demand and supply to increase awareness and impact.- Collaborate with various internal teams (PM/RD/DS) to facilitate product revamp, collect and search for key market demands, sort out priorities, and output MRDs for product development or optimization.- Coordinate internal company resources to develop new cooperation models or sales policy to facilitate product selling. Push forward new workflows to enable scaled growth.- Build and refine data systems based on business objectives and product development, and guide project decisions through data analysis.

Minimum Qualifications- Over 2 years of experience in influencer marketing or related operations in the advertising industry, preferably with an overseas background.- Strong communication and coordination skills, problem-solving abilities, project management skills, and data analysis capabilities. Able to quickly grasp core information and key points, identify risks and issues, and drive stakeholders to resolve problems and achieve goals.- Capable of seamless communication with global organizations, achieving consensus, and promoting cooperation. Preferred Qualification- Strong learning ability, self-motivation, adaptability, and a global perspective.

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