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Media Executive
2 months ago
As a Media Executive in this role, you will:
- Work with one of the world’s largest technology advertisers, a tier 1 client for Publicis APAC
- Be exposed to our multi-disciplinary specialists across the globe, solving some of the industry’s largest challenges in digital marketing
- Help to coordinate marketing activity across multiple teams and countries
- Develop expertise in media, technology & research tools & platforms
- Have clear understanding of basic cost structure, campaign set-up process & way of buying ad space for different channels, across digital platforms (e.g., Meta (Facebook), Google, TikTok, Snapchat, Twitter)
- Learn how to drive genuine business results through simple digital campaign optimization
- Help develop costing and data collection for planning, recommendations or analyses
- Develop media diary & copy instructions based on the media plans & proposals
- Manage media booking deadlines, to ensure material deadlines are clear with the client/creative team
- Troubleshoot issues with creative and troubleshoot
- Be responsible and accountable for prompt delivery of reports and recommendations
- Have an analytical nature, a person who enjoys working with numbers & data – with an interest in guiding projects such as automated dashboards and data science initiatives
Qualifications
- Bachelor of Marketing/Business; or any relevant qualification
- 1 year of Media Experience, Fresh graduates with relevant internship experience are welcome to apply
- Media channel knowledge / experience of activation: Search, Social, Programmatic/ Display, Digital Planning
- Administratively efficient, meticulous and accurate, with consistent follow through
- Strong organization skills with the ability to prioritize tasks and work under tight timelines
- Resilient, positive mindset and keen to learn new skills
- Effective communication skills, both verbal and written, to consult with internal and external parties
- Proficient with MS Excel, Word and PowerPoint
- A team player with a flair for numbers