Head of Apac

Singapore
- Marketing and Communications
- Group Functions

**Job Reference #**
- 257082BR

**City**
- Singapore

**Job Type**
- Full Time

**Your role**
- Do you want to lead all aspects of marketing and demand generation for UBS Asset Management’s across multiple regions? Do you know how to coordinate and implement a long-term strategic marketing plan aligned with UBS Asset Management’s global marketing approach and partner closely with digital, content and product marketing colleagues alongside sales and strategy counterparts?
- We’re looking for someone like that to:
- inspire, develop and implement a unified marketing vision and strategy for APAC region for UBS Asset Management in collaboration with the Global Head of Channel Marketing spanning Institutional clients, Global Sovereigns, C-suite, fund selectors, FAs and retail investor audiences to support overall business growth objectives and lead all aspects of day-to-day implementation across all marketing activities
- lead the APAC team based in Singapore, Hong Kong, Tokyo and other local regions. Act as a leader and mentor in alignment with UBS values
- track, manage and analyze audience research to determine how UBS Asset Management is perceived by our targeted audiences and what perceptions need to be addressed to enable the business to move forward
- in coordination with global marketing, ensure the APAC value proposition is captured and infused through all marketing communications, ensuring alignment with UBS AM’s global value proposition and global marketing approach
- facilitate well thought-out, impactful and quantifiable digital nurturing campaigns using relevant content and digital tools
- facilitate the product-related media engagement plan for Wholesale and Institutional clients including the creation of relevant content/publications
- in coordination with Marketing Operation, developing and provide end-to-end reporting and provide insights for adjustments
- develop and maintain strong relationships with marketing colleagues across geographies and channels; with business and sales teams and with the key senior stakeholders within the global organization

**Your Career Comeback**

**Your team**
- Your team:

- You will be based in either Singapore or Hong Kong, reporting to the Global Head of Channel Marketing, who is based in London. You will manage APAC team excluding China. Aside from working with the global AM marketing team, and UBS’s global brand team you will also be working in collaboration with AM’s wider sales and investment teams.
- UBS is a truly global company and your role will have global impact across the firm. You will help deliver a distinctive brand positioning and presence, driving category leadership across our strategic priorities.
- We work in a hybrid way, split between office and home working, and across a number of locations worldwide.

**Your expertise**
- You have:
- minimum of 12 years’ Marketing experience gained in an asset management or financial services context covering APAC
- speak any other languages is a plus.
- experience successfully coordinating international marketing initiatives with a demonstrable track record of successful execution
- sound understanding of the investment industry
- highly organized and entrepreneurial with a strong drive for client focus
- able to thrive in a fast-paced, independent, high-pressure corporate environment
- proven project manager with experience managing multiple, high-visibility projects
- martech expertise with an emphasis on marketing automation platforms, processes and tools;
- impeccable character with high ethical and quality standards, gravitas, diplomacy, and drive

**About us**
- UBS is the world’s largest and only truly global wealth manager. We operate through four business divisions: Global Wealth Management, Personal & Corporate Banking, Asset Management and the Investment Bank. Our global reach and the breadth of our expertise set us apart from our competitors.
- With more than 70,000 employees, we have a presence in all major financial centers in more than 50 countries. Do you want to be one of us?

**Join us**
- At UBS, we embrace flexible ways of working when the role permits. We offer different working arrangements like part-time, job-sharing and hybrid (office and home) working. Our purpose-led culture and global infrastructure help us connect, collaborate, and work together in agile ways to meet all our business needs.
- From gaining new experiences in different roles to acquiring fresh knowledge and skills, we know that great work is never done alone. We know that it's our people, with their unique backgrounds, skills, experience levels and interests, who drive our ongoing success. Together we’re more than ourselves. Ready to be part of #teamUBS and make an impact?

**Contact Details**
- UBS Recruiting Hong Kong

**Disclaimer / Policy Statements**
- UBS is an Equal Opportunity Employer. We respect and seek to empower each ind