Performance Marketing Manager
1 week ago
Hybrid Work Flexibility
Expansion Role
Attractive Compensation
**Job Description**:
- Develop and oversee paid media strategies on online platforms (Facebook Ads, Instagram Ads, Pinterest Ads, Tiktok Ads).
- Collaborate with the marketing team to align campaigns with objectives.
- Manage campaigns from start to finish, including budgeting and optimization.
- Analyze data for improved performance (Purchases, ROI, ROAS).
- Stay updated on industry trends and new ad platforms.
- Provide performance reports with data-driven recommendations.
- Test various ad formats, targeting, and creative approaches.
- Conduct market research to spot growth opportunities.
Key Requirements:
- Degree in Digital Marketing, Business, E-commerce, Marketing, Communications, or related field.
- 3+ years of digital and social media marketing experience.
- Proven track record in managing paid media campaigns.
- Proficiency in campaign setup, optimization, and budget management.
- Strong analytical skills for data-driven insights.
- Effective communication and collaboration skills.
- A/B testing and conversion rate optimization expertise.
- Familiarity with marketing analytics tools (e.g., Google Analytics) is a plus.
- Preferable experience in the women's apparel industry.
Right Search Pte. Ltd.
EA Licence Number: 22C1170
Tel: 69784646
EA Registration Number: R23115790
EA Personnel: Ivy Wong
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