CRM Marketing Manager

4 days ago

HarbourFront, Singapore KOOBITS LEARNING PTE. LTD. Full time

KooBits is an EdTech startup with a mission to democratize quality education to all children worldwide through technology and innovation. At KooBits, we believe that every child can learn effectively, independently, and passionately given the right environment and guidance. Now, more than ever, it is important for learning to go beyond the traditional classroom barrier, a blended form of learning, to enable kids to learn effectively at school and at home.

**About the role**

We're looking for a savvy CRM Marketing Manager with a passion for driving results through continuous analysis, testing and optimization. This role is a blend of analytics, strategy and operations. You will be responsible for planning and executing the global retention and engagement strategy, which leverages content, product features, marketing and CRM to maximise customer engagement, lifetime value, and loyalty.

**What you'll be doing**
- Own development and execution of cohesive marketing strategy across channels as it pertains to product engagement, retention and subscription renewal
- Monitor performance of engagement and retention marketing programs, own the KPIs.
- Identify opportunities for optimization within current user funnel to improve performance metrics by understanding user behavior through data and gathering customer insights
- Work with data, product, and engineering teams to define any new requirements to ensure the right data are available for highly targeted campaigns
- Create and implement marketing automation designed to improve customer engagement and retention
- Run regular promotional campaigns to hit monthly KPIs

**What we're looking for**
- 5 years of experience in an engagement marketing function in a B2C digital business, preferably a SaaS technology company
- 3 years experience in leading and developing data-driven lifecycle marketing campaigns
- Data driven. Proven ability to digest large data sets, ask the right questions, analyze campaign results, understand user psychology and find opportunities to improve and optimize the performance
- SQL and Google Analytics proficiency
- Experience with CRM tools (e.g. Customer.io, CleverTap) and website optimisation tools (e.g. Google Optimize, VWO)
- Structured thinker and know how to get things done. Inspired to solve complex problems and manage multiple projects
- Ability to operate autonomously in a fast-paced environment
- Experience working with cross functional teams ranging from Product, to design and various marketing channel owners
- Excellent communication skills, verbal and written
- Passion in education and/or gaming is a plus

**Job Types**: Full-time, Permanent

**Salary**: From $5,000.00 per month

**Benefits**:

- Flexible schedule
- Health insurance
- Professional development

Schedule:

- Monday to Friday

**Experience**:

- Engagement Marketing: 4 years (required)

  • Marketing Manager

    2 weeks ago

    HarbourFront, Singapore TALL SHIP ADVENTURES PTE. LTD. Full time

    **Royal Albatross is a luxury tall ship berthed in Resorts World Sentosa (RWS) - at entrance of S.E.A Aquarium - operating dining experiences to the public - like a floating restaurant but we do sail out for 2-3hours. We also sail out for a lot of private events such as **Weddings and Corporate Charters! Our office is at HarbourFront Centre.** - Reporting to...

  • Lead Generation Specialist

    4 days ago

    Harbourfront Avenue, Singapore TLC Worldwide Full time

    WE ARE HIRING A LEAD GENERATION SPECIALIST(B2B MARKETING) Are you ready to join the world's premier MarTech solution? TLC has become THE global MarTech solution to reward consumer behaviour with experiences. Now operating from 14 worldwide hubs, the TLC COSMOS Platform connects millions of consumers with over 150,000 experience reward venues. We trust in...

  • Director, Shopper Marketing

    2 weeks ago

    Harbourfront Avenue, Singapore Coca-Cola Full time

    **Focus, Scope & Impact**: **Responsibilities**: The Director, Shopper Marketing will: - Build world-class capability of Shopper marketing within the broader ASEAN & South Pacific (ASP) Marketing function by partnering with our Marketing and CCL Capability teams to build shopper marketing capabilities and awareness across both functions, using events,...

  • Marketing Executive/senior Executive

    1 week ago

    HarbourFront, Singapore Alchemist Works Pte Ltd Full time

    **Responsibilities** - Conceptualise and develop campaigns that help to strengthen brand positioning, increase brand presence, and optimize the brand experience, both online and offline - Manage company website and social media platforms, and ensure information is accurate and updated. - Liaise with internal and external stakeholders to ensure smooth...

  • Ecommerce & Marketing Intern

    1 week ago

    HarbourFront, Singapore Mondelez International Full time

    Job Description Are You Ready to Make It Happen at Mondelēz International? Join our Mission to Lead the Future of Snacking. Make It Matter. As an organization we are committed to developing the next generation of Makers and Bakers. Joining us at an early career stage in our fast paced and ever changing environment will enable you to do more, learn more...

  • Executive (Nvo Sales- Shipping Industry)

    2 weeks ago

    HarbourFront, Singapore Ocean Network Express (Singapore) Pte Ltd Full time

    **Location** HarbourFront **Job Function** Business Development & Sales **Employment Type** Full Time **Position Level** Junior executive **Education Level** Diploma **Min Yrs of Work Experience** 2 Years Of Experience **Number of Vacancies** 1 **Posted On** 14 minutes ago **Expiring On** 1 month - Optimize business volume and profitability (NVO).-...

  • Senior Manager, Marketing

    2 weeks ago

    Harbourfront Avenue, Singapore Coca-Cola Full time

    We are recruiting a Senior Manager, Marketing for our Sparkling Flavours category, on a permanent basis. - You’re a highly motivated and passionate marketer. You would love the opportunity to create winning marketing plans on one of our leading global brands ‘Fanta’ across more than 12 countries in the Asia Pacific region. - You love finding solutions...

  • Ai Marketing Technologies

    4 days ago

    Harbourfront Avenue, Singapore Coca-Cola Full time

    **AI Marketing Technologies (Content) Project Manager** The Coca Cola Marketing Technologies team is looking for interns with a reasonable mix of marketing and technologies background to come in for a 6-month (minimum) internship to be the AI Marketing Technologies (Content) Project Manager. You will be expected to setup a project management framework to...

  • Finance Senior Manager, Marketing

    2 weeks ago

    Harbourfront Avenue, Singapore The Coca-Cola Company Full time

    **What You’ll Do for Us** - Supports customer leadership in management of business strategic accounts, acquisition and negotiations, as well as assesses customer investments, deals and identifying opportunities for existing and potential customers, programs and outlining strategic plans. - Reviews and assesses customer related contract commitments, terms...

  • Sales Manager #65962

    2 weeks ago

    HarbourFront, Singapore Anradus Pte Ltd Full time

    Industry/ Organization Type: Freight Transport - Position Title**:Sales Manager**: - Working Location: HarbourFront - Working Hours: 5 days (Mon - Fri, 9.00 am - 6.00 pm) - Salary Package**:Basic + AWS + $100 Mobile Reimbursement**: - Duration: Permanent Role **Key Responsibilities** - Manage and lead the Sales team. - Coordination between internal...