Finance Manager, Apac

2 days ago

Singapore Match Group Full time

**About Match Group**

At Match Group, we create some of the world’s most popular dating products, including Tinder, Hinge, OkCupid, and more. With millions of users across the globe, we are on a mission to spark meaningful connections for every single person. As we continue to grow across Asia, we are seeking a Finance Manager to partner with our regional marketing teams and brand finance to help drive sustainable, data-informed business performance.

**Role Summary**

**Key Responsibilities**:
- Act as a key business partner to marketing leads across APAC and U.S. HQ, supporting multiple Match Group brands in the region.
- Manage forward-looking financial processes, including annual forecasts, strategic multi-year operating plans. Drive monthly and quarterly financial reviews with detailed analysis on KPIs, variance and insight and actions for marketing and finance leadership.
- Generate analytics for monthly results, related high and low lights as well as competitor performance analytics.
- Use internal measurement and forecasting frameworks to guide resource allocation and optimise ROI. Identify and flag cannibalisation risks across brands; recommend reallocation of spend to maximise total portfolio growth.
- Deliver timely, data-driven recommendations to improve business performance across the marketing funnel.
- Educate and influence non-finance stakeholders to make financially sound decisions and align spend with business priorities.
- Support ad hoc financial modelling, scenario analysis, and reporting requests.
- Contribute to the evolution of internal processes and best practices within a matrixed organisation.

**Experience & Background**:
- 8+ years of FP&A or strategic finance experience in a **consumer-facing** or **subscription-based** business.
- Proven track record of partnering closely with **marketing teams** or commercial functions to drive performance.
- Experience working in a **matrixed, multinational environment**—preferably in tech, media, or digital consumer services.

**Technical & Functional Skills**:
- Advanced Excel and financial modelling skills.
- Strong command of business performance metrics, especially marketing funnel KPIs and customer acquisition economics (e.g., CAC, LTV).
- Familiarity with forecasting tools and BI platforms (e.g., Onestream, Workday, Tableau, Mode, Quicksights, Looker).

**Soft Skills & Traits**:
- Strategic thinker with a **business-first mindset**; sees finance as an enabler of growth.
- Excellent written and verbal communication skills; able to synthesise complexity for executive audiences.
- Highly proactive, self-driven, focused and comfortable with ambiguity.
- Capable of juggling competing priorities and delivering quality work under tight deadlines.
- Demonstrated ability to push back diplomatically when priorities conflict, maintaining objectivity and credibility.

**Nice to Have**:
- Exposure to **marketing measurement tools** (e.g., incrementality testing, MMM, attribution models).
- Regional experience across APAC markets with cultural agility
- Prior experience in budgeting across multiple brands or multi-product environments.
- Strong understanding of the media landscape and marketing analytics to guide strategy and evaluate investment effectiveness.

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