Sales Executive

2 weeks ago

Singapore MR POPIAH PTE. LTD. Full time

Responsible for growing sales of pastry skin,frozen prduct and ready-to-eat products by managing **distribution partners (local & export wholesalers, food distributors, resellers)**and **vending machine operators**. This role focuses on building strong partner relationships, securing new accounts, and ensuring smooth sales execution.

**Key Responsibilities**:
Distribution
- Develop relationships with distributors, wholesalers, and bulk buyers (local & overseas).
- Handle onboarding of new distribution partners and expand product reach.
- Negotiate trading terms, pricing, and contracts with distribution partners.
- Support partners with product training, marketing materials, and sales programs.
- Monitor partner stock, sell-through rates, and ensure smooth supply flow.

Vending
- Acquire new vending machine operators and manage existing accounts.
- Track vending machine sales performance and ensure stock replenishment.
- Work with operations team on product supply, logistics, and promotions.
- Execute marketing campaigns and product trials in vending channels.

Operations & Reporting
- Coordinate with production, logistics, and admin teams for order fulfilment.
- Monitor payments and ensure timely collection.
- Provide sales forecasts and regular reports to management.
- Share market insights and competitor activity for business planning.

**Requirements**:

- Diploma/Degree in Business, Marketing, or related field preferred.
- 2+ years of experience in FMCG/food distribution, wholesale, or vending sales.
- Strong negotiation and relationship-building skills.
- Familiarity with distribution channels and vending industry is an advantage.
- Proactive, results-driven, and independent worker.
- Willing to travel locally and regionally when required.

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