Digital Product Lead

We are looking for a Digital Product lead to develop the roadmap and execution of new features and funnel optimizations for Moom’s direct-to-consumer website. This is a highly cross-functional role that works closely with UI/UX, Data & Analytics, Development and Marketing to rapidly build and test new website products for thousands of site visitors.
- The role will support the founders to: _
- Develop, design, launch and maintain digital products, features and optimizations that help impact KPIs such as basket size, conversion rate, bounce rate and add to cart
- Understand areas of opportunity to develop strategies that reduce customer shopping friction and drive growth
- Develop, design, launch and maintain digital products, features and optimizations that help impact KPIs such as basket size, conversion rate, bounce rate and add to cart
- Validate opportunities through competitive research, data analysis and A/B testing to help scope, prioritize and allocate design/development resources
- Monitor key website metrics and offer data-driven insights and proactively pitch ideas to problem solve and drive growth
- Partner closely with marketing team to manage launches and rollouts
- Work closely with operations & customer service to fix customer pain points and website issues
- Manage digital development requests and hotfixes with the web development team to maintain site optimization
- Seamlessly move between diving into the details—analyzing data, building models, getting into technical and design nuances—to strategy planning and crisply presenting learnings to leadership
- Foster an environment that enables the development team to execute quickly while maintaining a high standard for quality
- Develop a framework for how to measure the success of product improvements over time
- 2-3+ years of Digital Product Management experience at a fast growing ecommerce company. Prior startup experience is highly preferred.
- Shopify experience required
- Data and hypothesis driven, business-minded. You know how to expertly leverage qualitative and quantitative data to develop and execute experiments that are optimized for learning
- Ability to understand complex technology concepts and implications, manage trade-offs and opportunistically evaluate new opportunities with stakeholders
- Customer obsessed. You’re passionate about not only hitting business goals, but intimately knowing our customers and creating the best user experiences
- Collaborative execution. You’re a great listener and communicator, and naturally bring the team and stakeholders along, and are able to push hard decisions through.
- A leader and self-starter, dedicated to the role, while also willing to roll up your sleeves and support in other divisions when necessary

**The Perks-**
- In addition to competitive pay, all full-time employees are eligible for the following benefits: _
- Free Moom Subscription
- $200 wellness perk credit/year
- Referral Bonus
- Monthly Team Lunches/Adventures
- Flexible Work Location

**About Moom**:
Moom is a women’s health company dedicated to creating natural remedies for the modern Asian woman. Our mission is to take the guesswork out of finding high quality, effective, and tailor-made natural remedies for every stage of womanhood.

Our daily supplement packs are personalized to every woman’s unique needs and phase of life. Our recommendations are developed in partnership with medical and non-medical experts, in a range of fields from dermatology and gynecology to naturopathy and traditional medicine. Ultimately, our recommendations are all led by scientific research and expert curation to create a personalized Moom Health ritual.