Advertising and Promotion Executive

4 days ago


Central Region, Singapore People Profilers Pte Ltd Full time $40,000 - $80,000 per year

Real Estate Developer Company

Raffles Place

Monday to Friday 9am to 530pm

Average 2 months VB


_____

Job Responsibilities:

  • Assist to assess market opportunities and conduct research to understand customer needs
  • Enhance customers experience through mall-wide promotions and events to drive shoppers' traffic and increase tenant sales
  • Source for potential licensees to drive the mall's Advertising & Promotion revenue through the booking of atrium spaces, road show spaces and ad spaces
  • Conceptualise, plan, develop and implement campaigns on annual marketing calendar effectively on a timely manner.
  • Support in developing, tracking and managing marketing budget
  • Plan, execute and manage advertising, promotion and digital marketing strategies
  • Build and maintain good relationship with tenants and garner their participation in the mall's advertising & promotion activities
  • Liaise and collaborate with partners, sponsors, advertising agencies, tenants, contractors and event companies to ensure successful launches of all projects and events
  • Analyse, evaluate and report effectiveness of advertising & promotion activities, make recommendations to adjust marketing strategies
  • Liaise with respective vendors to ensure timely publicity of stores listing, happenings & promotions on various platforms: such as website, in mall directories and social medial content management, feedbacks, comments, etc.
  • Undertake other administrative deliverables such as financial processes,

    procurement, competitive quote sourcing and operational coordination, when

    required.
  • Support in ad hoc designs for posters, decals, signages, and displays, when

    required.

Requirements

  • Degree in Marketing / Mass Communications or relevant discipline
  • Prior experience in retail mall marketing, events management, digital marketing and Social Media marketing will be an advantage
  • Proficiency in Design software (eg. Adobe Photoshop, Illustrator, Canva, etc)
  • Good knowledge in digital marketing, including social media platforms management, paid media buy and analytics

Interested Applicants, kindly send your updated resume to or click on APPLY NOW.

We regret that only shortlisted candidates will be notified.

EA License Number: 02C4944 (People Profilers Pte Ltd)

Registration Number: R Hew Shi Yun)

Job ID L3XV355W



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