Business Banking Strategy

2 days ago

Singapore GXS BANK PTE. LTD. Full time $50,000 - $80,000 per year

About the Traineeship

Are you a recent graduate eager to launch your career in the financial industry? We are looking for enthusiastic and driven individuals to join our Graduate Industry Traineeship program. This program is designed to provide you with hands-on experience and a deep understanding of the banking sector, with opportunities in our Business Banking team.

This is a 6 months traineeship program offered in partnership with Workforce Singapore's (WSG) Graduate Industry Traineeships (GRIT) program. As a trainee, you will be immersed in real-world projects, mentored by experienced professionals, and gain invaluable industry insights.

Key Responsibilities

Market Analysis & Strategic Insights

  • Conduct in-depth market research to size opportunities, assess competitive landscapes, and identify emerging trends.
  • Support strategic decision-making by delivering actionable insights on the SME segment.

Go-to-Market Planning

  • Assist in the development of go-to-market strategies for new products and initiatives.
  • Coordinate the creation of marketing collateral and ensure alignment with brand messaging and customer needs.

Campaign Coordination

  • Collaborate with design, content, and marketing teams to produce integrated campaign materials including emails, social media posts, videos, and landing pages.
  • Ensure consistency and effectiveness across all outreach channels.

Dashboard Design & Data Visualization

  • Build and maintain Tableau dashboards to monitor customer acquisition, activation, and lifecycle metrics.
  • Translate data into visual insights to inform product and marketing strategies.

Performance Tracking & Strategy Development

  • Analyze customer behavior and performance metrics across the lifecycle.
  • Recommend strategies to enhance engagement, retention, and overall business performance.

Product Strategy & Execution

  • Support the development and execution of product strategies for onboarding, accounts, and payments.
  • Define product requirements, write user stories, and manage the product backlog.
  • Collaborate with internal teams and external partners to identify and implement ecosystem opportunities.

Qualifications

  • Degree Graduates in 2024/25 in Business, Marketing, Economics, Data Analytics, or a related field.
  • Strong analytical and problem-solving skills.
  • Proficiency in data visualization tools (e.g., Tableau) and Microsoft Office Suite.
  • Excellent communication and collaboration abilities.
  • Passion for fintech, SME banking, and customer-centric innovation.

What You'll Gain

  • Exposure to strategic planning and product development in a dynamic banking environment.
  • Hands-on experience with cross-functional teams and real-world business challenges.
  • Opportunity to contribute to impactful initiatives that shape the future of SME banking.

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