Performance Marketing Senior Executive

6 days ago


Central Region, Singapore JOB CUBIC PTE. LTD. Full time $60,000 - $120,000 per year

Position: Performance Marketing Senior Executive

Salary Package: RM4,000 - RM6,000

Working Location: Senai, Johor

Company Background: Biotechnology Company

Working Days: Monday to Friday

Working Hours: 7:30am to 4:30pm

Job Descriptions:

  • Plan & execute Facebook and Instagram ads (TikTok & Xiaohongshu are a big plus)
  • Write and guide ad creatives: collaborate with designers to produce visuals and copy that click
  • Rapidly test multiple versions to identify high CTR & high conversion winners
  • Track and optimize ads daily — adjust based on data (CTR, CVR, ROAS)
  • Troubleshoot issues (rejected ads, account bans) and keep campaigns stable
  • Analyze ad performance, generate reports, and propose growth strategies
  • Work with the team to build an annual hero product campaign plan
  • Implement retargeting strategies with Pixel, Lookalike & custom audiences

Job Requirements:

  • 3+ years in paid ads (FB/IG as core, other platforms a plus)
  • Proven experience with sensitive categories (health, beauty, feminine care preferred)
  • Skilled in avoiding sensitive words & handling account bans professionally
  • Strong data analysis skills (CTR, Conversion Rate, ROAS, etc.)
  • Hands-on experience managing monthly budgets RM10K – 100K
  • Familiar with full-funnel advertising (cold start, retargeting, re-purchase ads)
  • Ability to scale winning ads and control budget growth rhythm


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