Marketing Executive

1 week ago

Central Region, Singapore AFTERSHOCK PC PTE LTD Full time $60,000 - $80,000 per year

Job Description

  • Layout overall communication strategy for local market, including public relations, social media, promotion activities, offline events, and budget planning.
  • Implement annual marketing plan based on strategies.
  • Support senior country manager.
  • Help develop, track and implement marketing campaigns (online and offline).
  • Analyse and report on campaigns performance.
  • Effectively communicate and work with KOLs, media, agencies and channel partners to execute marketing activities.
  • Conduct market research and analyse trends to identify new marketing opportunities.
  • Manage social media including but not limited to post/story creation in accordance with the marketing calendar; end user social media communication and responding to end user inquiries; analysis of social media/post performance.
  • Manage dedicated website and e-commerce platforms to maximise the awareness and branding coverage to end user.
  • Develop and create marketing materials (in accordance with the brand guidelines).

Preferred qualifications

  • Proven experience managing a brand image.
  • A gamer, or experience and/or strong interest in working with technology companies and/or gaming-related business.
  • Deep understanding of IT products, components, PC and Laptop specifications
  • Detailed-oriented and patient.
  • Ability to develop social content and use editing software. (e.g Photoshop)

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