Marketing Executive

20 hours ago

Central Region, Singapore Luxury Careers Pte. Ltd. Full time $60,000 - $120,000 per year

Join a world-renowned global beauty leader in the travel retail space

Competitive package with contract completion bonus

Valuable exposure and career-building experience with an international brand

About the role

We are seeking a creative and driven Marketing Executive to support the execution of key marketing initiatives across the Travel Retail Asia-Pacific region.

This role is ideal for someone passionate about beauty, digital trends, and brand storytelling. You will play a key part in delivering impactful digital activations, maintaining and updating pre-order sites, and supporting events and campaign rollouts.

Responsibilities

Data Management & Analytics

  • Retrieve and compile data for the online product library; manage monthly updates of existing digital sites, including database updates.
  • Work with the translation agency to align communication copy, including liaising with the region's representative for proofreading.
  • Process sales data and generate monthly reports for top management review, including category analysis.

Digital Activations

  • Coordinate the launch of new site openings, including a full check of test sites before opening.
  • Maintain the digital calendar based on key launches.
  • Work closely with the marketing team and the integrated marketing corporate team in executing online-to-offline digital initiatives and media campaigns to drive consumer engagement and digital outreach.
  • Support new boutique site development and boutique site revamp initiatives.
  • Work closely with the marketing manager to develop attractive storytelling angles to maximize brand awareness and product launches.

Marketing Operations

  • Support the marketing manager to execute retail events in the APAC region.
  • Coordinate logistics for product launches, pop-ups, influencer events, and retail activations.
  • Liaise with vendors, partners, and internal teams to ensure smooth execution.
  • Provide on-site support during retailer/team events for setup and guest management.
  • Work with the marketing team to prepare for the sales cycle meeting bi-annually.

Requirements

  • Beauty, fashion, or FMCG experience is a plus.
  • Preferably holds a university degree in Business, Marketing, Economics, or a related field.
  • Minimum of 1–2 years' working experience in the cosmetics industry preferred.
  • Highly organized and detail-oriented.
  • Strong project management skills.
  • Solid understanding of digital and social media platforms in the APAC region.
  • Proficient in Microsoft Office, especially Excel and PowerPoint.
  • Fluent in English and Chinese.

Registration No: R1875146

EA Licence No: 22C1376

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