Creative Content Senior Executive

2 weeks ago

Tai Seng, Singapore Charles & Keith (Singapore) Pte Ltd Full time $120,000 - $180,000 per year

RESPONSIBILITIES

  • Drive innovative creative ideation and execution for the brand's marketing, social campaigns, activations, and content to achieve marketing goals
  • Develop, define, and be accountable for the creative approach, including design, art direction, video motion graphics, AR/VR, gamification, partnerships, and collaborations
  • Collaborate with functional and key market leads to create and drive content strategy across channels and media
  • Ensure creative excellence by managing and mentoring a team of designers and photographers to deliver a strong brand identity and effective creative output
  • Continually manage the brand identity, ensuring it remains central and consistent across all creative projects and platforms globally
  • Structure and deliver outstanding creative presentations, both internally and externally
  • Champion new and interesting creative talent within the industry
  • Recognize opportunities to grow and shape the brand through partnerships and collaborations with brands and talent that align with our values
  • Partner with the team producers to establish production approaches, processes, and schedules
  • Build strong relationships with external agencies and partners as needed
  • Analyze campaign performance, market trends, consumer needs, and the competitive landscape to inform your team's work
  • Work closely with other creatives, photographers, media designers, UI/UX designers, and internal key stakeholders and senior leaders
  • Perform all other job-related duties as assigned

REQUIREMENTS

  • Experience in conceptual creative work, art direction, and graphic design in a creative role
  • Experience in business and digital performance channels, including digital marketing, editorial, photography, and multimedia
  • Portfolio of delivering a broad range of creative projects (brand campaigns, activations, moving images, design systems, events, digital content, motion graphics, print, and social campaigns)
  • Capable of creating outstanding creative designs and assets for traditional and digital marketing
  • Possess understanding of digital asset production at scale, post-production workflows, and technical requirements of digital marketing assets (e.g., video formats, email templates, quality standards)
  • Familiarity with social media, new digital formats, and trends
  • Experience developing targeted creative across multiple markets (e.g., experience in Asia, the US, UK and non-English markets) is ideal
  • Experience in brief conception, storyboarding, and on-set art direction for shoots and campaigns (both moving images and stills)
  • Possess technical skill sets, including graphic design, typography, art direction, moving images, motion graphics animation, AI, and proficiency in Adobe Creative Suite (Photoshop, Illustrator, Indesign, XD and etc)
  • Strong creative vision and experience in business and digital performance channels, including digital marketing, editorial, photography, and multimedia
  • Ability to thrive in a dynamic, fast-paced, and changeable environment
  • Act as a brand guardian, consistently connecting and networking with relevant people and brands for future opportunities
  • Willingness to work after office hours and on weekends if required
  • Comfortable and willing to travel overseas

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