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Senior Retail Marketing Executive

2 weeks ago

Pasir Panjang, Singapore Samsung Full time $60,000 - $80,000 per year

Position Summary
1. Set and implement in-store strategy in link to product and marketing strategies.
2. Increase the in-store purchase rate through differentiated in-store display and customer experience solutions.
3. Carry out in-store total solution consulting and improvement efforts for retail store conditions.
Role and Responsibilities
- Responsible for planning and OTIF execution of all assigned activations, upholding the HQ/RHQ brand and execution guideline standards include planogram planning.
- Provide input on new idea / trend to innovate our POSM plans to commercialize all efforts
- Digital assets execution based on HQ standard for all Samsung owned Digital screens
- Work closely with Partners, Operators and all Retailers of all launch and VM display executions and maintenance
- Plan and coordinate with external agency to ensure timely and strong deployments, driving retail excellence and design thinking to enhance our competitiveness across the channels
- Support in-mall advertising planning & execution to drive brand engagement and increase launch awareness
- Excellent time management to ensure well executed deployments, accordingly to the timeline given
- Manage all Shop request through e-System
- Monitor on site event/roadshows set up & execution
- Planning & execution of in store key visual change out
- Support Sample Management, ensure proper process tracking and stock record keeping of all devices unit deployed in the market for launch / activation. This include both internal and external stakeholders (Vendors, Suppliers).
- In charge of billing & invoicing
- All other duties as assigned
Skills and Qualifications
- Diploma / Degree holder with at least 5 years of relevant working experience in Retail Operation role
- Have strong commercial sense and analytical mind
- Must be a team player and strong influencing skills
- Good communication and interpersonal skills
- Able to work well with cross function team