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Manager (Marketing)
2 weeks ago
Location: Bugis
Contract Duration: 12 months
Working Hours: Monday - Friday (9am - 630pm)
We are seeking a motivated Marketing professional to join a public sector organisation under their Digital Experience division. You will play a key role in supporting loyalty, MarTech, and branch marketing initiatives, working across campaigns, digital content, and analytics to drive engagement.
Key Responsibilities- Support the development and execution of loyalty and retention marketing strategies
- Design and deploy MarTech-enabled customer journeys to enhance user engagement
- Collaborate with internal stakeholders and vendors to plan and deliver marketing campaigns
- Develop marketing materials such as brochures, presentations, and digital content
- Manage tagging and application of product/marketing assets across digital touchpoints
- Conduct market research on trends, customer preferences, and competitors
- Organise and execute marketing campaigns, events, and product launches
- Monitor and analyse marketing performance metrics for optimisation
- Degree in Marketing, Business, Communications, New Media, or related fields preferred
- 1–3 years of digital marketing experience
- Knowledge of loyalty marketing and customer journey design is advantageous
- Strong project and stakeholder management skills
- Excellent writing, presentation, and design skills
- Strong analytical and reporting abilities
- Experience with Canva, Adobe Illustrator, or Photoshop is a plus
- Proactive self-starter who thrives in collaborative environments
Interested candidate please click "APPLY" to begin your job search journey and submit your CV directly through the official PERSOLKELLY job application platform - GO Mobile.
We regret to inform that only shortlisted candidates will be notified.
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