Key Account Executive

1 day ago


North Region, Singapore Unifood International (S) Pte Ltd Full time $104,000 - $130,878 per year

Job Summary

We are seeking a proactive and dynamic individual to join our team as a Key Account Executive/Manager. In this role, you will be responsible for driving business growth through strong partnerships with modern trade and western pharmacy retailers. You will lead field operations, guide promoters and merchandisers, and ensure effective execution of sales and marketing strategies that maximize ROI.

Key Responsibilities

  • Account Management: Develop and implement key account strategies to strengthen relationships with retailers, expand distribution, and ensure seamless communication and execution.
  • Team Leadership: Lead and manage promoters and merchandising teams to deliver effective in-store execution, optimize trade visibility, and maximize promotional impact.
  • Sales & ROI Growth: Achieve and exceed sales targets by managing trade promotion budgets effectively, ensuring maximum return on investment.
  • Strategic Planning: Create short- and mid-term business plans to unlock account potential across all brands and store formats.
  • Performance Monitoring: Track and analyze sales performance, distribution, and promotional effectiveness. Conduct regular business reviews with key customers.
  • Problem-Solving & Insights: Identify operational challenges within accounts and provide timely, practical solutions.
  • Collaboration: Work cross-functionally with internal stakeholders to align account strategies with company objectives.

Requirements

  • Diploma/Degree in Business or a related field.
  • Minimum 5 years' experience in FMCG (Modern Trade) with proven account management success.
  • Demonstrated track record of managing and growing modern trade accounts.
  • Strong analytical, organizational, and commercial acumen.
  • Excellent communication, negotiation, and presentation skills.
  • Able to work independently under pressure with strong problem-solving ability.
  • Team player with a collaborative mindset.
  • Must possess own transport.


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