Senior Manager, Brand Management

1 day ago

Central Region, Singapore Marina Bay Sands Pte Ltd Full time $120,000 - $240,000 per year

Job Responsibilities

  • Be the organizational center of projects - manage projects, problem solve, and lead flawless execution even when the path to executing deliverables is not set in stone as yet.
  • Drives multi-channel brand program development, working with multi-disciplinary teams
  • Collaborates to shape the big picture business and marketing context and ideas, as well as delivering on tactical executions with finesse
  • Is a confident ambassador of our team to senior stakeholders, capable of consulting with leaders across departments, originating ideas & bringing the wider IR along the journey
  • Advocates for the business internally, and keeps the agency team informed, focused, and enthused about the work and the business.
  • Coordinate team meetings, working group sessions and internal stakeholder presentations.
  • Monitors strategy, on-time/on-budget project performance and scope with agency partners & internal production teams and escalates as necessary
  • Is the caretaker and watchdog of all collateral, signage, advertising, promotional materials, graphics and all other brand identity materials whether for on property, off-property or online use, etc. is "on brand" and conforms to our brand guidelines and style guide.
  • Act as a unifying force across the entire organization, working closely with the marketing, comms & content teams, to translate well defined plans into effective, authentic branded communications & experiences
  • Form meaningful relationships with people, being clear & approachable as this role must work with every department across the MBS ecosystem, from senior leadership to marketing, design, operations, customer service, sales, and distribution-to create a cohesive customer experience.
  • Actively works to grow and develop the skills and abilities of junior staff
  • Challenges direction, or the status quo, and seeks alternate perspectives and approaches in developing effective brand strategies.
  • Evaluates the input and ideas of creative, media and strategic planning relative to strategy and MBS preferences.

Job Requirements

Education & Certification

  • Bachelor's degree

Experience

  • At least 5-7 year's experience with an brand organization or as a brand consultant, or related field

Other Prerequisites

  • You have a deep understanding of the branding process, and the strategic management of all those involved.
  • You love getting to know things intimately and getting under the skin of how everything & everyone works. This means spotting connections that others don't by looking for links between culture, futures and people
  • You have an obsessive attention to detail when it comes to brand execution and understands the scale of operational delivery
  • You thrive in a fast-moving environment where you can jump in, quickly figure things out, roll up your sleeves, and actively push our long-term brand vision into meaningful expressions that span the entire customer experience
  • An ability to focus as well as multi-task, prone to see (and seek) solutions, not problems
  • You are motivated to succeed as a team, not individual
  • You are generous with your time and open with your thoughts. Above all, you derive joy in helping the many facets of a brand find their rightful place in the world.

Marina Bay Sands is committed to building a diverse, equitable and inclusive workforce, providing equal opportunities as we grow our talent base to match our growth ambitions in Singapore. Our employees are committed to adhere to and abide by all rules, regulations, policies and procedures, including the rules of conduct and business ethics of the Company.

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