
Regional Category Manager
2 weeks ago
Reporting to the Regional General Manager for Fragrance, you will work closely with country managers, local brand managers & teams regionally to drive commercial strategies and key financial KPIs for the fragrance portfolio
- Identify and recommend key action plans through trend and business analysis to optimize fragrance portfolio growth in each country in line with company, brands, and partners strategies
- Responsibility of company’s P&L for fragrance portfolio, maximizing both sales and profits
- Build and maintain strong relationships with brand owners/internal stakeholders in regular dialogue to review performance. Identify needs and requirement to achieve mutual satisfaction
- Act as the regional key contact point to assigned business partners on any matters relating to the business/brands, serving as the link of communication between partners and internal teams
- Oversees all aspects of commercial activities and negotiation with business partners including budget planning, KPIs setting, contract negotiation, etc
- Conceptualize regional CRM campaigns to engage customers, build brand loyalty and increase transactions/brand engagements for fragrance category
- Lead in driving eCommerce/social selling projects regionally for fragrance portfolio
- Identify growth opportunities across the region Prepare regular reports to internal and external stakeholders as required on business issues and progress
**Requirements**:
- Minimum 5 years of experience in beauty/FMCG/luxury/consumer/retail industry preferred. Exposure to regional markets in SEA or APAC will be an advantage
- Strong expertise in driving business/brand strategy & execution (sales, marketing, media, PR, and market development
- Good analytical skills with ability to grasp numbers and problem-solving
- Well-groomed, confident, and independent individual with entrepreneur spirit. Able to handle negotiations and meetings with higher level executives, both internally (eg., Country Managers) and externally (eg., Senior Executives from brand partners)
- Digitally savvy and familiar with various eCommerce and social commerce selling tools and platforms
- Fluent in English, any other Asian language an advantage to support business needs within Asia Pacific
- Proficient in MS Office, strong in excel (pivot table, vLookup) and PowerPoint presentation
- A strong team player with the ability to work in a fast-paced, dynamic environment
- Resourceful, meticulous, and well organized with a positive can-do attitude
- Passion for the beauty industry and a genuine interest in developing a career in marketing or beauty
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