Assistant Manager, Brand Specialist

6 days ago


Singapore SOURCEO PTE. LTD. Full time

**Responsibilities**:

- Manage the development and implementation of brand and marketing strategies to elevate visibility and market positioning.
- Oversee digital marketing campaigns across various platforms, ensuring alignment with business objectives and measurable impact. Analyze marketing performance metrics and refine strategies based on data-driven insights via Google Analytics
- Manage content creation for social media, websites, and marketing channels, ensuring brand consistency and audience engagement.

**Qualifications**
- Bachelor's degree in business administration, digital marketing or a related field.
- 3+ years of experience in brand management, digital marketing, or go-to-market strategy within the telco or tech industry.
- Proficiency in digital marketing tools, analytics platforms like Google Analytics, and campaign management systems like Braze CRM.
- Creative & Strategic Thinking, with the ability to translate market insights into compelling brand strategies.
- Excellent understanding of social media to drive engagement.
- Strong in analytical & media performance, with the ability to track, interpret, and optimize marketing performance data.


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