CRM Executive

2 weeks ago

Singapore Nestle Full time

**Position Snapshot**:
Location: Eightrium, Changi Business Park, Singapore
Company: Nestlé Singapore
Type of contract: Permanent

**Position Summary**:
Joining Nestlé means you are joining the largest Food and Beverage Company in the world. At our very core, we are a human environment - passionate people driven by the purpose of enhancing the quality of life and contributing to a healthier future. A Nestle career empowers you to make an impact locally and globally, as you are provided with the opportunity to make a mark and stand out, as long as you seek it. With Nestle, you are enabled and encouraged to grow not only as professionals, but also as people.

We are looking for a CRM Executive to work closely with the Senior CRM Manager in developing and implementing key CRM projects leading to growth of the various brands within the Nestle Nutrition Business Unit.

**A day in the life of...**:

- Work across Brand, Careline and Creative teams to develop, plan and execute campaigns across various communication channels.
- Steady recruitment of new members into base through communications, events and partnerships.
- Track, measure and report on performance of CRM projects.
- Design and conduct A/B tests for optimization and improvement of results.
- Develop first party data lead generation projects to grow and renew database.
- Work with stakeholders in implementing Martech solutions.
- Manage logistics and fulfilment of CRM operations including stock levels, deliveries, reproduction of premiums.
- Develop and maintain partnerships for co-branding and lead generation opportunities
- Lead in events (eg. Baby Fairs) for consumer engagement opportunities and brand building.
- Work with Careline team to build positive consumer experiences and loyalty among our base.

**What will make you successful**:

- Digital/Communications/Marketing Degree
- Minimum 2 to 3 years of experience in CRM or equivalent
- Proactive, well organized, dynamic. Able to work independently.
- Analytical and data driven.
- Excellent communication skills with an eye for creative detail.
- Good project management skills with knowledge in marketing communications
- Have a consumer first mindset
- Able to work occasional weekends for events

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