Channel Operation Manager

1 week ago


Singapore Reeracoen Singapore Pte Ltd Full time

Our client is a dynamic technology consulting company specializing in digital transformation and innovative solutions. They are currently looking for a Channel Operation Manager. The incumbent will be responsible for optimising the marketing activities, systems, and workflows. He/she will collaborate closely with various teams to ensure the seamless execution of marketing campaigns, track performance metrics, and
- contribute to data-driven decision-making.
- 【 What you will be doing 】- Strategy and Audience Planning: Create Marketing strategy that drives platform growth, user volume and market penetration. Manage audience segmentations and map out key end-to-end strategies to acquire, reacquire customers and grow loyalty.
- Advertising Expertise: understand key channel bidding and optimization mechanisms, such as Google, Facebook, and other oCPX channels. Plan A/B testing to drive incremental value creative optimisation and landing page optimisation.
- Performance Budget Management: plan annual, quarterly, and monthly budgets based on key metrics. Provide data-driven marketing insights and drive optimisation solutions to improve return on ad spend.

**Qualifications**:
**Requirement**:

- 【 What they are looking for 】- Min 5 years of proven digital and/or performance marketing experience, ideally in a multinational, technology, or e-commerce company.
- Min Marketing/ Statistic/ Business Management related bachelor’s degree is required; an MBA or Master's degree is a strong plus.
- Previous hands-on experience with Google AdWords, Facebook Business Manager, Smartly, adjust and other marketing tools is a strong plus
- Excellent SQL knowledge is a plus
- Excellent knowledge of online advertising landscape, key players, technologies and algorithms
- Excellent ability in using data to measure performance and make decisions ‘
- Ability to work under pressure in a fast-paced and rapidly changing environment
- Strong appetite for technical projects, innovation and automation
- Fluent in the English language for smooth communication with stakeholders
- Highly self -motivate, proactive, can-do attitude-
**English Level**:
**Other Language**:
**Additional Information**:
**Benefit**:
【 What they are offering 】- Variable Bonus (Depends on Company and Individual performance)
- Annual Leave 18 days
- Medical Leave
- Medical Benefit according to MOM stipulation**Working Hour**:
09:00 ~ 18:00**Holiday**:
**Job Function**:

- Web Marketing
- Product Development/Marketing



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