Franchise Strategy and Theatrical Brand Marketing Intern

**Company Description**
We create world-class content, which we distribute across our portfolio of film, television, and streaming, and bring to life through our theme parks and consumer experiences. We own and operate leading entertainment and news brands, including NBC, NBC News, MSNBC, CNBC, NBC Sports, Telemundo, NBC Local Stations, Bravo, USA Network, and Peacock, our premium ad-supported streaming service. We produce and distribute premier filmed entertainment and programming through Universal Filmed Entertainment Group and Universal Studio Group, and have world-renowned theme parks and attractions through Universal Destinations & Experiences. NBCUniversal is a subsidiary of Comcast Corporation.

Here you can be your authentic self. As a company uniquely positioned to educate, entertain and empower through our platforms, Comcast NBCUniversal stands for including everyone. Our Diversity, Equity and Inclusion initiatives, coupled with our Corporate Social Responsibility work, is informed by our employees, audiences, park guests and the communities in which we live. We strive to foster a diverse, equitable and inclusive culture where our employees feel supported, embraced and heard. Together, we’ll continue to create and deliver content that reflects the current and ever-changing face of the world.

NBCUniversal Singapore earned a Great Place to Work certification as a result of our dynamic, inclusive and resilient culture. Here you can live your passion.

Universal Pictures was the first of the modern Hollywood studios, and over their one hundred years, they have been responsible for some of the world’s most memorable feature films. It is the home of the epic Jurassic World franchise, the beloved Minions, the unstoppable Fast & Furious franchise, and DreamWorks animation, as well as a rich portfolio of classic films such as E.T., JAWS and Dracula. Universal Pictures Theatrical Brand Marketing unifies the strategic positioning and approach to Universal’s event and franchise films across the studio, during theatrical release, and throughout the lifecycle of the franchise to ensure brand consistency.

The role will support the APAC Franchise Strategy and Brand Marketing Function across the core responsibilities
- Regional APAC Universal Franchise Strategy and execution
- Regional APAC Universal Theatrical Brand Marketing
- Regional APAC Symphony
- Universal APAC Parks Brand Marketing

Your responsibilities may span the following areas:
**Theatrical Brand Marketing/Park/Symphony**
- Support the Parks initiatives in APAC
- Help with the Approval process of various initiatives at the parks - marketing, entertainment, social/digital campaigns
- Support in preparing movie slate presentations for Parks, TVD and Theatrical partners in the region
- Work closely with theatrical, Parks, CP, TVD group to plan and execute key symphony initiatives

**Franchise Strategy**
- Assist Regional/local franchise leads on planning and execution of local initiatives, including approval process
- Build Regional social/content calendar working with the global team
- Assist in live events/digital amplification/gaming ideas needs for the region

**Qualifications**
- Seeking experience in Media/Entertainment Industry
- Interest in consumer insights, marketing, events, international market dynamics
- Past exposure to the evolving digital/social environment. Knowledge of global/local digital platforms/gaming targeting kids and young adults
- Good interpersonal skills, stakeholder management
- Keen eye for detail, consolidation, organization

**Please note that this is a full-time 6 month internship opportunity from June 2025 to January 2026 for undergraduate students.**
**Additional Information