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Senior Campaign Operations Executive

2 weeks ago

Central Business District, Singapore TotallyAwesome Full time

**WHO ARE WE**

TotallyAwesome is Asia-Pacific’s No.1 platform curating the largest supply of media inventory engaging Under-18s safely. We enable a youth-safe digital ecosystem with more than 500 million monthly active users across APAC. We adhere to and support international governments’ most advanced regulations protecting kids’ and teens’ data privacy. We do this through the deployment of bespoke technology designed specifically to offer youths contextual and customised content through age-appropriate engagement. We constantly strive to maximise a brand’s utility through relevant and engaging executions, this year launching our award-winning contextual Programmatic Playground solution and TotallyPlay which takes the confusion out of marketing to Under-18s in the gaming ecosystem through unbiased, science-backed, human-first, and audience-safe and locally nuanced strategies. Whether it’s a hand selected in-game marketing deployment, rewarded video in a mobile game, pre-rolls around popular gaming YouTubers, a custom integration within a virtual world, or an in-stream placement during a gaming tournament, TotallyPlay enables marketers to meaningfully connect with an industry where in APAC alone, video game revenues are 96.3bn$, 47% of the global market. TotallyPlay rewrites the playbook around the brand value exchange in the gaming industry, and provides greater utility for brands audiences through managed and programmatic offerings.

Its headquarter is in Singapore, with offices in Australia, Indonesia, Japan, Korea, Philippines and Vietnam.

**JOB RESPONSIBILITIES**

Job Overview: We are seeking a talented, experienced and motivated Senior Digital Campaign Operations Executive to join the APAC team. We’re looking for a Superstar with expertise, excellence and consistency in all aspects of managing, strategizing, planning and delivering digital media campaigns. Experience in the youth or family market and/or media/advertising/content industry is a plus.

To begin with, we’d like you to

Understand what we do, why we do across multiple platforms. Then learn how to set up campaigns on various platforms for clients. Implement and manage campaigns to ensure on target and full delivery.

Advancing from campaign setups and monitoring, implementing QC process to ensure campaign quality and collaborating with key stakeholders and c0ntantly contributing ideas to improve team’s efficiency.

How will YOU contribute to the Team?

Campaign Operations:

- Full responsibility for every aspect of campaign delivery: Ad trafficking, ad operations, performance optimisation and reporting
- Liaison with the Account Management team ensuring a timely launch and correct campaign implementation; addressing any questions/issues that may arise
- Be the go-to person in the SEA region for all publisher information and inventory forecasting at all stages of the campaign: Pre-sales, Ongoing, and Post-sales
- Monitor and optimize campaign delivery to ensure campaigns are running as expected and targeting objectives are met
- Monitor the daily performance of campaigns and optimise as needed to ensure all campaigns deliver on clients’ targets effectively
- Provide operational insights and support to Sales and Account Management at pre/during/post campaign
- Work closely with Publishers for campaign briefings and monitoring
- Prepare periodic reports for each campaign including daily, weekly and end of campaign reports and case studies as required
- Validate and verify campaign reports/ invoices from Publishers

Oversee all digital advertising campaigns in the Region and manage team members
- Receive campaign requests and assign to team members, implement quality check to team members’ setups
- Validate team members’ deliverables and performance, conduct training if needed
- Be the first escalation point of team members for campaign troubleshooting
- Check all reports, providing updates in team meetings, and providing technical support/ consults to the sales and accounts team
- Complete administrative processes consistently and constantly look for ways to streamline and automate
- Contribute ideas and initiatives to streamline process, and improve platforms and team’s efficiency

**DESIRED SKILLS AND EXPERIENCE**

Do YOU have what it takes to succeed?
- You’re a self-starter, you can clearly demonstrate your abilities to get things done without direct supervision and understand what it means to deliver excellence to clients - 2-3 years of Experience in digital operations, video, display & programmatic is an advantage
- Having experience managing Programmatic campaigns is a plus
- Able to manage multiple tasks with varying deadlines
- Good collaboration and teamwork skills
- You possess the curiosity to learn new things and are a great self-learner
- You possess excellent communication skills and you are diligent and detail-oriented
- You think logically, even under pressure, and you are solutions-driven
- You h