
Demand Generation
1 week ago
**ABOUT THE ROLE**
**—**
The APAC Demand Generation and Marketing Specialist is responsible for developing and executing the company ntegrated marketing programs and campaigns to deliver qualified sales opportunities. This role will involve stakeholder management and collaboration with cross functional teams.
**CLIENT**
Leading Cloud Technology Company.
**RESPONSIBILITIES**:
- Develop and execute end-to-end marketing campaigns to generate demand, by working with internal teams from program activation to performance reporting.
- Manage the marketing budget and track campaign performance
- Execute marketing events (in-person and virtual), such as webinars and trade shows
- Work closely with marketing activation team for timely program implementation
- Track and analyze marketing data to measure campaign performance
- Manage internal communications including sales kits, sales communications
- Stay up-to-date on the latest marketing trends and technologies
**PREFERRED QUALIFICATIONS**
- Minimum of 6 years of field marketing and demand generation experience
- Proven track record planning and executing successful field marketing events and demand generation programs.
- Good knowledge of the technology landscape and working experience in B2B business.
- Excellent written and verbal communication skills
- Strong end-to-end program and project management skills
- Strong problem-solver with a focus on timely results. Meticulous, proactive, and detail-oriented. Have a strong sense of ownership and ability to relentlessly prioritise tasks and creatively solve problems.
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